![](https://cdn.myportfolio.com/4b129cd3-8dbc-43c1-acb9-542a4aee84b9/2dd380d4-9c1e-443c-bf32-1c4e727c3d05_rw_1200.jpg?h=320e650a791b425f481e35092431c48b)
![](https://cdn.myportfolio.com/4b129cd3-8dbc-43c1-acb9-542a4aee84b9/2dd380d4-9c1e-443c-bf32-1c4e727c3d05_rw_1200.jpg?h=320e650a791b425f481e35092431c48b)
Print ad celebrating Termidor's 20th anniversary. (That's a lot of dead termites.) It's easy to get someone's attention when you can talk about the fact that bugs will eat your house. This was a B2B ad, not a consumer one, but that whole house-eating thing is just too good to pass up.